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Sony Looks to 'Refine' PS3 Price

Posted: June 15th, 2007, 16:00
by News Reader
Image Sony Looks to 'Refine' PS3 Price
Via GameDaily a Financial Times interview with with Sir Howard Stringer, Sony's CEO, gives fans the first hope that price cuts may be coming soon. Lauding the Wii's performance in last month's NPD numbers, Stringer says that Sony is looking to 'refine' the PS3's pricepoint. "'Nintendo Wii has been a successful enterprise, and a very good business model, compared with ours . . . because it's cheaper,' Mr Stringer said in a video interview. 'That [price cuts] is what we are studying at the moment. That's what we are trying to refine.' Sir Howard said he expected 'energy [in PS3 sales] by Christmas, and then you will begin to see break-out games'. Sony is launching a virtual-world game called Home this year, and up to 30 other games."

Read more of this story at Slashdot.

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Author: Zonk
Category: sony
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Source: Slashdot: Games
Description: News for nerds, stuff that matters
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Posted: June 15th, 2007, 16:16
by northwesten
mm so not going to be £400 PS3 then yay lol Tho PC my lover!

Posted: June 15th, 2007, 20:44
by FatherJack
My guess is: a bit cheaper than the 360 Elite. With a more competitive price and a bunch of big-name exclusive games it'll be on the top of a lot of Christmas lists this year.

Posted: June 15th, 2007, 23:48
by TezzRexx
£300 would be ideal I think but, I severely doubt that will happen.